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Module
Module 3 of 7Lesson 3 of 4~15 min

Choose and produce the content

Video, text, exercise or case study: the right format depends on what the learner needs to be able to do. This lesson helps you pick the medium for each sequence and prepare a short, accessible video. You can justify each choice instead of filming everything by default.

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Lesson objective

By the end of this lesson, you will be able to choose the format of each sequence according to its objective, plan a short, accessible video (script, length, captions), and justify those choices.

Topics covered

  • learning formats
  • training video
  • accessibility
  • captions

Where it fits

Design a course that makes people learn

How should lessons, content and assessments be organized so that learning lasts?

Lessons in this module

  1. What research knows about learning
  2. Build the plan of your module
  3. Choose and produce the content (this lesson)
  4. Write questions that make people learn

What you will learn in the course

This lesson is part of the course Design and launch an effective online course

  • Write the promise of a course (precise audience, problem, observable transformation, format) and decide whether an online format suits the subject.
  • Write 3 to 5 observable objectives, place them in the revised Bloom's taxonomy and align each one with an assessment and an activity (constructive alignment).
  • Design the plan of a module that applies research-backed principles (retrieval practice, spacing, worked examples, feedback), with justified formats, durations and checkpoints.
  • Write formative assessment questions at the apply, analyze or evaluate level, with distractors drawn from real mistakes and explanatory feedback.
  • Produce course content with an AI assistant using the 4Ds (delegation, description, discernment, diligence), with fact-checking and transparency towards learners.
  • Choose a platform against explicit criteria and identify the legal obligations and funding conditions (Qualiopi, CPF, withdrawal right, cookies) that apply to your project, then run a pilot test and the launch.
  • Diagnose, from learning data and feedback, which part of the course to improve first and choose a fix.

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