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Module
Module 4 of 5Lesson 3 of 3~10 min

Qualify leads and prepare follow-ups

An automatic score does not replace your judgment about a prospect. This lesson shows you how to have AI apply a written rubric to minimized data while you keep the call on priority. You also prepare follow-ups that respect the rules on email prospecting.

Lesson objective

By the end of this lesson, you will be able to qualify a lead with a written grid applied by AI to minimized data, keep the priority decision for yourself, and prepare follow-ups that respect the rules on email marketing.

Topics covered

  • lead qualification
  • real estate prospecting
  • follow-up emails
  • email marketing rules

Where it fits

Speed up sales tasks without losing reliability

How do I use AI for listings, valuations and leads without exposing the agency?

Lessons in this module

  1. Write compliant listings with AI
  2. Value from DVF comparables, not from the AI's memory
  3. Qualify leads and prepare follow-ups (this lesson)

What you will learn in this module

This lesson is part of the course AI for real estate professionals (France)

  • Prepare client data in line with the GDPR before any AI processing (minimize, pseudonymize or anonymize, choose the tool and plan).
  • Write a listing with AI that includes the mandatory notices and no unverifiable claim.
  • Produce a reasoned valuation range from DVF comparables given to the AI, and qualify a lead with an explicit grid, explaining the limits of each result.