Module 5 of 7Lesson 3 of 3~10 min
Test with real learners, then launch
Opening a course without testing it means letting your first customers find its flaws. This lesson helps you run a pilot with learners from your target audience, check the essentials before opening and choose a few promotion channels suited to your audience.
Lesson objective
By the end of this lesson, you will be able to run a pilot test with learners from your target audience, work through a launch checklist and choose two or three suitable promotion channels.
Topics covered
- pilot test
- course launch
- launch checklist
- promotion
Where it fits
Choose a platform and publish by the rules
Which platform should you publish on, with which obligations, and how do you launch without mistakes?
Lessons in this module
- Choose a platform against explicit criteria
- Configure the platform and respect the legal framework
- Test with real learners, then launch (this lesson)
What you will learn in this module
This lesson is part of the course Design and launch an effective online course
- Choose a platform against explicit criteria and identify the legal obligations and funding conditions (Qualiopi, CPF, withdrawal right, cookies) that apply to your project, then run a pilot test and the launch.
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